Note: This is a long post I spent quite a bit of time writing up (while I'm on post surgery bed rest and recovery), so if you don't have the attention span to read it that's fine. Feel free to ignore it or if you are able to, I'd greatly appreciate it if you can answer any of the questions I list towards the end of the post
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I'm a huge music fan, but I wouldn't really consider myself a "pophead" exactly. I listen to pop music sometimes, but most of the artists that are the subject of frequent conversation I don't listen to the albums and discographies of in depth or attend live concerns and music tours for.
Instead, I am a huge hip-hop head (underground and mainstream, contemporary and classic). I am also really into R&B and alternative soul music, although obviously there's an intersection between these genres and pop music sometimes and there are some pop and alternative pop artists I am fond of (some of my favorite contemporary artists that intersect with the pop world include Pharrell Williams, Beyonce, PARTYNEXTDOOR and Tyler the Creator). I was born in the early 90s and I have what I would describe as an intermediate knowledge of contemporary 00s, 10s and 20s mainstream pop music.
I want to better understand more about Taylor Swift, her artistry, her influence in contemporary pop music culture. I haven't listened to much of her music. I've listed to a couple of her albums in completion a time or two (1989, The Tortured Poets Department and The Life of a Showgirl) along with several of her promotional singles. For additional context, I wouldn't consider myself a fan of Taylor Swift. Not like I have anything against her to be clear. She's obviously proven herself to be tremendously influential in music culture, very disciplined and hard working and has solidified herself as a popstar that has created many songs and albums over the years that have influenced and dominated the cultural zeitgeist.
I don't think her music is bad, I just think it's kind of safe and unmemorable in a lot of ways. Her music seems well produced, she has a fine voice (she sounds nice, but I personally wouldn't consider her to be a strong vocalist, but I would imagine there are plenty of people that respectfully disagree with me), but when I hear her songs, I don't really think of her music being innovative or cutting edge.
I find that to be interesting because often times some of the biggest moments in contemporary pop music are innovative, unique and unprecedented.
For example, when I first heard Katy Perry's "Dark Horse", I was quite mesmerized. Mega huge wholesome American pop star star is singing a song over this sick trap beat and then Juicy J (a household name among hip hop heads, but an unknown to many. An underground rap legend from Memphis, Tennessee who would be one of the last people I would expect to be collaborating with Katy Perry) comes on the track with fun clever swaggy verse that's surprisingly family friendly. I remember hearing that song and and enjoying that song but also thinking "wow, this is a pretty significant deviation from what I'd expect to hear on the Billboard top 20 tracks on the Hot 100" but in a fresh way.
Similarly, when I saw the Lady Gaga's music video for "Paparazzi", I remember thinking, there isn't anything else like this on MTV/VH1/BET, this is extremely different and out there, pushing boundaries. Another example would be how Kanye West chose to work with alternative producers like Arca during the Yeezus era, this was during the height of his creative successful mainstream prime when literally every music producer was begging to work with him or the extremely ambitious music video film for Runaway (and the entire My Beautiful Dark Twisted Fantasy project).
Or I think about how Lil Wayne was a rapper from New Orleans with a gang affiliated persona that was wearing skinny jeans, Supras, Vans and dreadlocks putting out hits on the radio like A Milli that had no chorus, just bars alongside pop hip hop songs like "Loilipop" and hip hop ballads like "How To Love"
Beyonce is another artist that I think of as pushing boundaries in the pop music world. Being the first big female pop artist to very strongly embrace self empowerment themes in mainstream pop music as a woman, feminist aligned values in her lyrics, bringing sing rapping into the mainstream among female pop artists (something that's ubiquitous now, but before Destiny's Child wasn't something female artists were doing, particularly not from ones that didn't have ties to the hip hop world), or her amazingly adept visual elements to her music (dropping a surprise album on a Friday where every song has a music video), the projects like Lemonade film, Black Is King and Beychella which were unprecedented in terms of quality and depth for those types of projects, especially at that time. Even something as simple as the beat and production selection on a track as big as "Single Ladies" was extremely unusual compared to other pop music being released at the time.
However, when I think about Taylor Swift's music, I am kind of struggling to think of examples where she does that.
I find Taylor Swift to be so fascinating because she doesn't seem to follow the types of patterns I see in her artistry of other major wildly popular pop superstar juggernauts across various generations of time (i.e. Michael Jackson, Prince, Bruno Mars, The Weeknd, Brittney Spears, Rihanna, Madonna, Beyonce, Usher, Bad Bunny)
Listed below are series of questions I have as I want to learn more about Taylor Swift, her music, her artistry. I'm hoping that I get some perspective from some ardent fans of Taylor Swift but also from people that are more neutral fans but are familiar with her art just from being a passionate pop head.
Important Note: I want to emphasize, that I'm trying to come at this from a neutral perspective and someone who is a extremely passionate about music culture that wants to learn. My intention is not to raise these thoughts and questions with the purpose of antagonizing or blindly bolstering any particular fandoms.
- What are some examples of the biggest creative risks or most innovative decisions in her music creation has Taylor Swift made in her career?
- Who are contemporary mainstream successful music artists (probably people younger than 30) that would cite Taylor Swift as a primary artistic influence? What are examples of well regarded and/or highly popular contemporary pop songs or artists that clearly influenced by Taylor Swift's artistry?
- What ways has Taylor Swift's music from the the 2000s and 2010s affected and influenced contemporary pop music from the past 10 years? Examples of specific songs, song lyrics or albums would be appreciated (I'm especially interested in very contemporary examples from the past 6-12 months).
- What are some of Taylor Swift's most well regarded deep cuts that highlight some of her best work? What elements about those deep cuts fans and critics consider to be especially noteworthy? Specifically, I am curious about individual songs that were not selected to be singles or to have music videos created around?
- In terms of her creative talent and artistry, what does she a reputation for excelling at the most?
- In what positive ways is Taylor Swift and her music affecting contemporary pop music today? What about in ways that are more negative?
- Throughout her career, what are some of Taylor Swift's best known examples of her thriving as a visual artist and performer (i.e. exhibiting uncanny talent during live performances, extremely iconic music videos)?
- As a songwriter, what recurring subjects, themes and topics does she tend to explore in her song lyrics?
- Who are examples of music artists that you would say Taylor Swift takes inspiration and influence from that are her peers (or younger) in terms of age (i.e. artists that are not older 40 years old)?
- How do you expect Taylor Swift's music artistry to change/grow/evolve over the next five years (i.e. will she slow down or speed up, will she experiment with different genres or collaborators)?
Important Note: For these questions, I'm more interested in hearing about things related to her music in a vacuum and her music persona and less interested in hearing about examples related to her personal life or the intersectionality of business the pop music industry. I understand there is a para-social element to Taylor Swift's success and mass appeal (as is the case with nearly all contemporary pop stars in the modern era). That's an interesting subject, but less what I'm interested in learning more about (although I suppose it's worth mentioning if you don't believe her music is the primary cause of her unprecedented success and influence).
Thanks for reading!
I'm really looking forward to hearing and learning more about this community's knowledge and insight on Taylor Swift's music artistry and it's general relation and influence to contemporary pop music culture. If there are any other subreddits where you think these questions might be worth asking, please feel free to make a suggestion.