r/CrappyDesign • u/Rustymarble • 16d ago

Poor word choice for the WTC

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1.1k Upvotes

97% Upvoted

65 comments sorted by

160

u/Rustymarble 16d ago

From an emailed ad campaign 4 years ago. Evocative, I suppose. Why couldn't they just say "Autumn"?

74

u/Mindless_Nebula4004 16d ago

Because this is America 🇺🇸🇺🇸🇺🇸🦅🦅🦅🔫🔫🔫 and that would be a British word, or something

20

u/AutomaticAccident 15d ago

They're both British. Just like soccer and football. They'll tell you that soccer was just said by the upperclass and it died out naturally, but they only stopped saying it because they thought it was American.

12

u/66659hi 15d ago

Smug British people claim that the US doesn’t use one word or another because they think it sounds British, yet they purposely modified their whole accent to distinguish them from Americans. Plus they still have royalty. 

8

u/I_find_life_good 16d ago

Why do they use fall, it’s just wrong. Autumn is way better in my opinion

11

u/ExoTheFlyingFish sus 15d ago

Technically, it's just right. Leaves fall during fall. As do temperatures.

11

u/66659hi 15d ago

I like both terms but I do prefer “fall”. I also hear plenty of Americans saying autumn, too.

15

u/AutomaticAccident 15d ago

The British don't know the pure thrill of saying,"See you next fall!" after you trip someone.

2

u/I_find_life_good 15d ago

We don’t really trip people over

8

u/AutomaticAccident 15d ago

I don't believe that. It's a key part of soccer/football.

3

u/I_find_life_good 15d ago

It’s called FOOTBALL

5

u/AutomaticAccident 15d ago

The Gridiron football or the other football or the kind called that in the UK or the Gaelic football or the Australian kind or?

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3

u/AutomaticAccident 15d ago

You gotta specify because there are so many kinds of football and all of them are originally British.

1

u/AutomaticAccident 15d ago

or do you mean the CFB or the NFL or NCAACFB or

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1

u/KFR42 poop 13d ago

We say "Have a nice trip?" instead.

8

u/DoublePostedBroski commas are IMPORTANT 15d ago

Take autumn to new heights.

There. Hire me.

3

u/LowB0b 15d ago

Because elevate is a loose antonym for fall... it just doesn't work with the context. The skyscraper with those words makes me think of someone jumping to their death

2

u/BlooperHero 16d ago

As is so often the case when people say things like that, they could have. Sometimes it's not that the solution is hard, it's that you didn't notice there was a problem that needed one.

1

u/Uncannyvall3y 10d ago

That didn't even occur to me, I was too stunned to make sense of it.

2

u/CeruleanEidolon 1d ago

That's a poor choice for any tall building. I suspect a disgruntled intern who knew their work wouldn't be checked.

1

u/dimesdan 16d ago

Using Autumn would confuse Americans too much.

25

u/ibrasome 16d ago

I was confused until I realised I simply don't speak American

15

u/gaberdine 15d ago

Someone forgot

13

u/360900th 16d ago

That's gotta be intentional

3

u/McTyguy 9d ago

How did this pass legal? Three people looked at it and said 'yeah, totally normal'?

2

u/Digital--Sandwich 15d ago

Oh!…. Ohhhhhhhhh…

2

u/X_Starchild_X 15d ago

I don't even understand what they were trying to say here 🥀

2

u/Gaminglion2001 13d ago

tf did they think that looked like?

1

u/ILikeBubblesinMyWine 11d ago

lmao at that double meaning. awkward phrasing for sure. 0/10.

1

u/Uncannyvall3y 10d ago

Oh my God. HELLOOO!!!

1

u/PreCaffeinated 9d ago

Would you mind if I use this in a piece of content about bad design? 

1

u/Rustymarble 9d ago

Not at all!

1

u/PreCaffeinated 9d ago

Thank you!! I'll make sure to screenshot w your name in it

2

u/Rustymarble 9d ago

All good! I didn't make it. Just captured the email 4 years ago.

1

u/ShadowLiberal 6d ago

I thought for sure that this must be a pre-9-11 ad that aged poorly until I read the comments. Like the ad of a guy pole vaulting over the twin towers and then falling down after he clears the towers.

-16

u/AutomaticAccident 15d ago edited 15d ago

It's been over 20 years, guys. And it's the name of a season.

I'm not saying we have to forget what happened, but does every single thing close to 9/11 have to be a problem? This is like a 3 out of 10 on an insensitivity scale.

2

u/Gumicsirkee 14d ago

2007.01.31 Never Forget

-5

u/Away_Abroad_7613 15d ago

It's not the name of a season. What are you on about. 

6

u/AutomaticAccident 15d ago

Fall is the name of a season.

0

u/SpringyFingy 14d ago

Only for Americans, and we do not take lessons on words from Americans.

0

u/Gumicsirkee 14d ago

i's not, fall means to move downward from a higher position to a lower one, either by gravity or by losing your balance

1

u/AutomaticAccident 14d ago

Yes, but what is the other definition beyond that? It's a season. Another name is Autumn. Those are the same in the US though. Don't try to teach me my native language lol.

-1

u/Gumicsirkee 14d ago

oh, you are usa-ian, yeah, that explains the reduced brain activity and because of that, mixing up words

3

u/Hitmanhenk 14d ago

You are pretty sure of yourself while being absolutely wrong.

-1

u/Gumicsirkee 14d ago

Oh wow, what an amazing and insightful explanation you just wrote explaining why I'm wrong and you are right, why didn't I think of that, crazy

3

u/Hitmanhenk 13d ago

Like calling someone a usa ian with reduced Brian capacity screams you are an insightful person

1

u/Gumicsirkee 8d ago

Every day I buy and sell people like you! But no, I did not do that. But based on what I'm hearing here, someone may have.

2

u/CricketKingofLocusts 14d ago

The word "fall" comes from 16th and 17th century England.

1

u/Gumicsirkee 8d ago

"fall" is a word, it comes from peoples mouth and maybe immigration would like to know about you

5

u/Stampyboyz haha funny flair 15d ago

In the US, autumn is called fall.

-38

u/rrhorse 16d ago

Love it!!!

17

u/oFIoofy 16d ago

what

0

u/fatpat 15d ago

Thank you!!!

1

u/Mitch__McConnell 14d ago

Bot

0

u/rrhorse 13d ago

Lol no bot-what did you say?