Ayds advertisement [1980s]

[u/Successful-Winter237]

[u/rels83]

I love that dress though, I have a similar dress

[u/scatteringashes → u/rels83]

I was going to say, that dress is marvelous. I don't think it'd look good on me personally, but that's because I'm short and it's very easy to make me look like a circus tent on accident.

[u/DrenAss → u/scatteringashes]

I'm pear shaped. A maxi dress makes me go from zero to teepee in no time. 

[u/DveshaVeena → u/rels83]

Yes I would very much like a fat dress! Looks fab!

[u/Apprehensive-Log8333 → u/rels83]

It is very similar to the dress I will be wearing to my daughter's wedding next month, except mine has a full-length cape in the back. I feel like a queen in that dress

[u/pbrandpearls → u/rels83]

Paris Paloma wore a similar vibe at ACL last weekend and it’s so gorgeous.

[u/lemontreetops → u/rels83]

Also seconding that I, for one, would love the fat dress

[u/alwaysiamdead]

Yards and yards of loose flowing body. Oh my god. I died.

[u/nickyonge → u/alwaysiamdead]

This is like those right wing self-owns that’s like “THIS IS THE WORLD LIBERALS WANT” and it’s like, free healthcare, guaranteed income, arts funding, equitable access to resources

Yall, you just described a body-positive orgy lmao

[u/Badwoman85]

I thought they were selling the dress. I would absolutely buy the fat dress.

[u/mr_john_steed → u/Badwoman85]

My immediate thought was "Where can I buy five??" I want them in different colors.

[u/Apprehensive-Log8333 → u/mr_john_steed]

Here is a similar one

https://www.jjshouse.com/product/jjshouse-merrie-a-line-cape-chiffon-dress-g284783

[u/Fckingross → u/Apprehensive-Log8333]

That’s beautiful!

[u/Apprehensive-Log8333 → u/Fckingross]

I am wearing it to my daughter's wedding next month, in purple. It looks amazing in person

[u/Badwoman85 → u/Apprehensive-Log8333]

You are going to look ethereal ✨

[u/Apprehensive-Log8333 → u/Badwoman85]

Thank you! Hopefully not quite as ethereal as the bride

[u/Room_Temp_Coffee]

Tried pills? No luck? Take this candy that activates the blood sugar apparatus instead!

[u/des1gnbot]

All I can think is, that name did not hold up well

[u/PeanutButterAyds → u/des1gnbot]

I don't know what you're talking about. /s

[u/UnfortunateDesk → u/PeanutButterAyds]

Wow a real r/beetlejuicing sighting

[u/loveinvein → u/PeanutButterAyds]

Omg it finally happened. /r/beetlejuicing 

[u/OscarAndDelilah → u/des1gnbot]

“Ayds helped me fit into my high school outfits again!”

😳

[u/MaraiaLou → u/OscarAndDelilah]

I'm so glad I have aids to help me. Everyone should have aids - some fairytale princess, probably

[u/bing-no → u/des1gnbot]

I thought you meant the name “the fat dress” and I thought “well i have what i call ‘fat pants’ when I feel bloated so maybe this is something similar” but then I saw the company name.

[u/loveinvein → u/des1gnbot]

That’s actually part of why the product failed!

https://en.wikipedia.org/wiki/Ayds

[u/No_Dragonfruit_3034]

“The blood sugar apparatus in your body” 🤣

Also, um, dress lady is effing gorgeous?? Hello????

[u/RealLuxTempo]

I’m so glad I wasn’t the only one coveting the dress. And the woman in the ad looks so lovely.

I tried Ayds as a child or shall I say my thin obsessed mother thought they were a good idea for her unsightly 10 year old stout daughter to try.

[u/RecommendationOk3106 → u/RealLuxTempo]

What did they taste like?

[u/RealLuxTempo → u/RecommendationOk3106]

They tasted like crappy candy because thats basically what they were but with an oral anesthesia that numbed your mouth and an appetite suppressant that eventually got banned. Perfect for a 10 year old.

[u/teaseapea]

my mother had those. she was not overweight at all

[u/jay_stoly → u/teaseapea]

My mom too. I guess her weight fluctuated but she was never that heavy.

[u/teaseapea → u/jay_stoly]

my family called me chubby back then in the 70s. when i look at pictures i see a child with normal weight. i think the goal was to have the heroin chic look

[u/loveinvein → u/teaseapea]

Mine too. My mom was also thin but I guess having me made her extra paranoid. 

[u/A_Simple_Narwhal]

She looks stunning! I thought it was going to be an ad for the dress with an unfortunate name, didn’t think it was going to be for an unfortunately named diet pill.

[u/emilycecilia]

I can't figure out how to reply with a photo on mobile but this reminds me of the "Big Mama" branded vintage pantyhose I found in a thrift store. Truly wild.

[u/Laescha]

The text in this feels uncannily like the way ChatGPT writes, it's pretty offputting 

[u/MaraiaLou → u/Laescha]

Chatgpt was mostly trained out of marketing copy. That's one of many reasons why it's so vapid and formulaic

[u/pbrandpearls]

Reminds me of Paris Paloma’s dress at ACL last weekend in a very beautiful way.

“Yards and yards” is diabolical.

[u/magic_snail1888]

i would buy the fat dress. "yards and yards of loose, flowing body" is crazy fucking work though

[u/catandcorvid]

"Underneath it all, you're fat" Ngl I laugh a bit

[u/LostTheWayILikeIt]

But she looks so pretty 😍

[u/Poptart444]

My first thought was, that woman is beautiful! Then I saw what the ad says. Oops. Guess I find the fat lady attractive, which is apparently the wrong answer! The dress is pretty too. No weird ass candy for me.

[u/Sure_Razzmatazz_2235]

210 pound Cheryl looks like she had some decent leg muscles on her body.

[u/InformationMagpie]

I wonder what became of Cheryl Bruhn.