r/mildyinteresting • u/summerjonn • Aug 27 '26
humankind hiccups 😅 My cycle has been off this past month, and apparently, according to Google Trends, so has everyone else’s!
I did some quick research, and there was an unprecedented spike in searches for irregular periods over the past two months. So, it seems to be a universal thing.
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u/OneTwoThreePooAndPee Aug 27 '26 edited Sep 02 '26
This is fuckin weird. The US has a much muted effect, but other countries globally (France, Worldwide, Japan, Colombia all below) show a WILD spike at the start of '26.
Edit: I think I figured this out.
Tldr: Since Gemini started cannibalizing Google searches the Trend search numbers have been underestimating people using Gemini/other AI for searching in place of Google search. Now those are being captured AND they're being done in English rather than local language bc that's how Gemini searches.
Google rolled out AI Search on the main Google page in early 2026. Before that time, people were using Gemini or other AI for health questions, or going to doctors. Now people go straight to the Google homepage, and those searches actually go straight into the Trend numbers where Gemini convos don't.
Also, if you look across countries, and other ailments ("back pain"), you see the same trend, BUT it's predicted by the level of English spoken in each country. In France/Colombia/Indonesia it's enormous, in the UK/Australia it barely exists, in the US it's moderate. I think this is a result of Gemini doing its background searches in English, even if it gives a result in the local language, so what used to be non-English searches for the same information have gone down alongside an increase in the English-language version of the ailment. THIS trend actually extends back a couple years in non-English countries when people were moving from Google search to Gemini, but once Gemini moves to the main search page, those inputs started being counted in Google Trends.
Edit: Thx for all the awards folks. 🥲 I will place them all in the hole in my heart left by my parents. Jk it's from eating batteries.